As Managing Editor of Blockster, Corinne empowered the crypto lifestyle through disruptive and digestible content. The lead writer for the newsroom, Corinne produced timely articles and editorial pieces that bridge the gap between the "crypto-curious" and web3-centric insights. With a focus on telling Blockster's story through all published work, Corinne edited and approved all content: articles, editorials, video interviews, Q & A's, social media, and newsletter. Utilizing her digital marketing background to boost site traffic through SEO analysis, A/B testing, and trend following, Corinne created the focus and angle of all content.
As Blockster transitioned to a Media company, Corinne spearheaded the implementation of the "On the Block" interview series. Featuring Web3 figures like renowned artist Elizabeth Sutton, TCG World's Alex Nase, and influencer Funky Matas, the series aimed to make Web3 more accessible and friendly to the "crypto-curious." Interviewees were positioned as "experts" in the space, speaking on their Web3 project in a relatable way. Corinne formulated the processes, organization of teams, and angles and writing for the series.
May 10th, 2022
Imagine finishing up your last email for the day and going to your living room for Justin Bieber’s live concert. No, you’re not just streaming another Coachella set from your favorite spot on the couch. You are letting loose in the crowd – wondering where Biebs gets his peaches out in Georgia – front row in the metaverse.
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Instagram is making its way to Web3 (better late than never). Yesterday, the Meta-owned social media mecca announced its plans to incorporate blockchain technology- joining the likes of Twitter and Tiktok. Set to pilot as early as Monday, Instagram will begin to feature NFTs. Utilizing some of the most prominent blockchain networks, the platform plans to launch a space for creators and collectors to share NFTs in feeds, stories, and messages...
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